Sport Life Group

Dmitry Ekimov: Sport Life Cooperation with Ukrainian Premier League — new possibilities for the sporting life of the country

April 19, 2017

The Memorandum was signed to promote sports and football in particular.

On April 19, 2017 the press conference dedicated to the signing of the Memorandum on cooperation between the network of fitness clubs Sport Life and the Ukrainian Premier League was held in the NSC Olimpiyskyi.

The founder of the group of companies Sport Life Dmytro Yekimov noted: “Today Sport Life is a leader of sports and health branch. From the start of work our company has been focused on both sports support and promotion of healthy lifestyle. It’s an honour for us to start cooperation with the Ukrainian Premier League. As we together will apply efforts to make each citizen of Ukraine to follow the values of healthy and active lifestyle. Social projects are important for us, for example, support of children’s sports. All cooperative activities with the UPL are considered as the promotion of football in Ukraine and attraction of the Ukrainians to active lifestyle. We are ready for a long-standing cooperation with the UPL. We believe it would be productive and work for the country and its citizens!”.

The President of the UPL Volodymyr Heninson also added: “We are glad our interests coincide with the interests of Sport Life. Above all, this is because the Sport Life company promotes a healthy lifestyle and the UPL supports such initiatives. We believe our cooperation with Sport Life would be long and fruitful, we would do something good for the national sports together”.

The founder of Sport Life Dmytro Yekimov and the President of the UPL Volodymyr Heninson have also announced the start of the first joint arrangements on promotion of healthy lifestyle and sports.

Volodymyr Heninson has already informed that the amateur football fan championship for children and youth is planned to be held in the regions of Ukraine where there are the UPL clubs. The contest “Miss of UPL” would be another special offer to be held in the Sport Life network. On the results of photo contest the expert jury consisting of coaches, footballers and just lovers of women’s beauty will choose 12 beautiful winners. The girls will be “the faces” of the annual calendar of the UPL that would be presented during the Super Cup of Ukraine 2017.

The signed Memorandum on cooperation could be considered by right a symbol of good deed continuation for the Ukrainian sports. Active attraction of the Ukrainian citizens to sports and football events of the highest level would help to cultivate a set of values of healthy lifestyle and sports development in the younger generation.